Fans have reacted excitedly to the drop but others have pointed out an aspect of the Game Boy that “stinks”
When we think back to our childhood, we think of all the cool games and toys we played with that now bring use a huge rush of nostalgia. Among our younger favourites was Lego and Game Boy – so what if they combined?
Well, good news, because Lego is bringing a true icon to brick form – the original Game Boy from Nintendo. And pre-orders are now live.
Dubbed a “revolutionary time in video game history,” at a scale of near 1:1, the LEGO Game Boy model building kit is a testament to a classic era in gaming with authentic details and much-loved features.
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The Game Boy model building kit is available now for pre-order and will be available for purchase on October 1, 2025. So mark the date in your calendars, gaming fanatics. The kit is currently going for £54.99 on the LEGO site.
And people are already getting excited, with many taking to X, previously Twitter, to share their thoughts. One user wrote: “Sensational ad. Where do I spend all my money on this”.
A second scribed: “This looks awesome! Can’t wait to see what we can build with this. Pre-ordering now!” A third raved: “Epic ad, epic product! I need this in my very small Lego collection!”
However, others were left disappointed by the fact you can’t actually play games on the device once you assemble it, with one writing: “That stinks. I would rather have a real Gameboy and play the real games.”
A second questioned: “So, it’s not playable for that amount of money?” while a third set out his prediction for the next phase of the product, writing: “Countdown before someone makes it playable.”
The user’s vision for the Lego Game Boy was shared by others, one of whom wrote a little more kindly: “Brilliant, I hope this becomes a whole series of portable console LEGO sets!”
Another chipped in with photos of the OG 90s Game boy and asked the internet: “Anyone else still own their original gameboys?” to which the answer would surely have been positive from a fair few people.
If you want to shop around and splurge a bit, Argos is selling the Nintendo Switch 2 and Mario Kart World Console Bundle for £429.99. Alternatively, the NINTENDO Switch OLED is on Currys for £309.
The collectible 421-piece brick-built replica of the original Game Boy handheld game system comes with all the memorable features, the +Control Pad, A and B Buttons, and SELECT and START, alongside other iconic Game Boy details, such as the contrast adjustment and volume dial.
To dial up the nostalgia further, the design features the Game Pak slot and comes with interchangeable, brick-built The Legend of Zelda: Link’s Awakening and Super Mario Land Game Boy Game Paks.
Fans will also have the option to display their LEGO Game Boy model with a choice of screens; the classic Nintendo start screen or one from either of the interchangeable Game Paks.
Designed for people who enjoy hands-on creative activities, this is part of a large assortment of LEGO sets for adult designers and with step-by-step instructions newcomers to LEGO building can also enjoy the challenge.
The LEGO Game Boy model building set can be snapped up from October 1, 2025 from LEGO stores, LEGO.com and from select leading retailers around the world.